Cart 0

Alfie Means Quality and Value

It's been more than 5 years since the first Alfie products appeared at Petoga Couture. Has this line of private-label products achieved its goal of offering pet owners a unique value in their everyday purchases?

Absolutely. The Alfie label today appears on about 20 percent of the products you find in Petoga - on everything from belly bands to panties, tuxedo to sling carriers, travel bowls to grooming shears. The common element: These are Petoga’s signature products that offer the perfect combination of quality, style, and price to pet lovers.

With Alfie, Petoga can develop new products, new categories, and new products in existing categories, which allows the company to control the quality of the Alfie product and drive down prices.  We are constantly looking at Alfie items, revisiting them with an eye to making them better.

Besides our web store, you can find our products on: